Australian doctors to ban drug company reps from visiting surgeries

17th October 2014

GPs say the No Advertising Please campaign will help curb the inappropriate prescription of medication

Prominent Australian doctors have vowed to ban drug company representatives from visiting their clinics to promote new drugs, in a move to curb the inappropriate prescription of medicines.

The alliance of around 50 doctors, called No Advertising Please (Nap), includes drug policy expert Ken Harvey, professor of cancer medicine Martin Tattersall, and evidence-based medicine specialist Chris Del Mar.

They are encouraging more doctors to sign up, saying drug company representatives make inaccurate claims favourable to their products, are less likely to mention the risks, and make non-favourable claims about competitor drugs.

Read more at source article www.theguardian.com


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